Background Converting Social Media To Sales
If you venture into the world of selling your Goods and services online, you’ll want to come up with a base of loyal clients and followers that help give visibility to your products. Whether using social media marketing, pay-per-click (PPC), content promotion or some other electronic marketing strategy which you consider appropriate for your company, it’s necessary to have a landing page. Landing pages are the pages on your site that users see , after they click on your advertisement that brings them to your website. Unlike what some might think, the landing page is not the last goal of the marketing strategy, it is simply a step that you take users through to warm up them to buying what you are offering to them. The real goal of a landing page should be to gather consumer information, build awareness about your products and services, in addition to get people to do it like buying what you need to offer you. Converting Social Media To Sales
What is Instapage?
Due to the requirement of landing pages for your Internet advertising efforts, it is necessary to have tools that permit the creation of these pages quickly and easily. These tools are known as landing page builders, and one of the most notable is Instapage. It’s a SAAS (software as a service) alternative which allows you to create a landing page in a professional and simple way, without having to resort to having a technical firm in the field to build your landing page. It’s a very simple interface that permits the user, both skilled and novice, to construct quality landing pages in rather short periods of time. And as one of the major landing page development tools, it is extremely simple to locate tutorials and guides which can help shorten learning occasions even further.
Features Of the different plans
Instapage has a free version and multiple paid ones, which Can be bought by enrolling on the official website of the firm (www.instapage.com), together with your email address. The free version is largely a trial version that permits you to make your landing page utilizing the Core plan options. It will only be active for the next 14 days or until it reaches 100 visits, whichever comes first. This does not leave you with much choice other than to opt for one of those obligations plans whose characteristics are below. It is crucial to mention that there is a difference between plans for individuals and companies, each with its own characteristics and prices.
Within the group of programs for individuals Instapage has The following:
• Core Annual: this plan has a cost of $99 per month billed annually, which is 23% off monthly plan rate. This is deemed good for getting started with post-click optimization, it’s mobile responsive, includes instablocks, boundless A/B testing, heatmaps and Conversion analytics.
• Core Monthly: this program includes a price of $129 per month billed every month and has the same features of the Core Annual program. The only difference is the payment plan is monthly and the choice to use one or another depends upon your budget and degree of commitment.
The programs for businesses also have a similar classification as shown below:
• Enterprise Annual: the price of the program is adapted depending on your company’s needs, and is customized by an organization’s aim to scale high levels of visitors for their landing page. This plan includes all the features of the Core programs and also has global blocks, AMP landing pages, real-time cooperation, customer success manager and enterprise-grade security.
• Business Monthly: as in the case of Core strategies, the sole difference between Enterprise programs is the frequency of payment.
Pros of using Instapage
• As a result of its simplicity and being so simple to use, in addition to its many options concerning templates, Instapage is exceptional both for all those expert marketers and for people who are entirely new in this region and who have very little experience. Regardless of your level of expertise in creating landing pages, Instapage’s simplicity alone makes it worth giving a try.
• Instapage is a system that’s developed entirely online, that is, it doesn’t call for installation on any of your devices to operate, which provides you much versatility in where and how you choose to access it.
• It has its own domain so that it does not require separate hosting to publish the created landing page.
• Links with well-known and widely used platforms like Google Analytics.
Cons of using Instapage
Like everything in life, Instapage also has a not so Favorable side that has to be considered when utilizing this application. Here are the next
• There are still certain errors that happen in several Sections of this platform, especially when saving changes, since the use of certain web components complicates this measure which can be somewhat annoying.
• The truth is that the free version is so restricted forces One to opt for one of the paid versions, that have a somewhat high cost which could push some people away.
• For some people the platform’s ease can turn it Into something dull, especially after a lot of usage. Converting Social Media To Sales
Whenever you agree with the Purchase Price of your potential plan, Instapage is an excellent option for creating landing pages for your business, Ones that are attractive to your visitors, and help direct users to performing The activities you need — actions such as learning more about your products and Services, supplying you with their advice or buying what you have to offer.