Background Category Landing Page
When you venture into the world of selling your Goods and services online, you’ll need to develop a base of loyal clients and followers which help give visibility to your goods. Whether using social networking advertising, Pay per Click (PPC), articles marketing or any digital marketing strategy which you consider appropriate for your business, it’s necessary to have a landing page. Landing pages are the pages on your website that users see , after they click on your advertisement that attracts them to your site. Unlike what some may think, the landing page is not the final aim of the advertising strategy, it is merely a step that you take users through to warm up them to buying what you are offering to them. The actual objective of a landing page needs to be to gather consumer information, build awareness about your products and services, in addition to get people to take action like buying what you need to offer you. Category Landing Page
What is Instapage?
Because of the necessity of landing pages to your Online advertising efforts, it’s necessary to have resources that permit the creation of these pages efficiently. These tools are known as landing page builders, and one of the most notable is Instapage. It is a SAAS (software as a service) solution that permits you to create a landing page in a professional and easy manner, without needing to resort to having a technical company in the field to build your landing page. It’s a simple interface that permits the user, both experienced and novice, to build quality landing pages in fairly short intervals. And as one of the major landing page creation tools, it is very simple to locate guides and tutorials which will help shorten learning times even further.
Characteristics Of the various programs
Instapage includes a free version and several paid ones, which Can be bought by registering on the official site of the firm (www.instapage.com), together with your email address. The free version is mostly a trial version which permits you to create your landing page using the Core program choices. It is going to only be busy for another 14 days or until it reaches 100 visits, whichever occurs first. This does not give you better choice other than to select for one of the payments programs whose attributes are below. It is crucial to mention that there is a difference between plans for individuals and companies, each with its own characteristics and prices.
Within the set of plans for individuals Instapage has The following:
• Core Annual: this plan has a cost of $99 a month billed annually, which is 23 percent off monthly plan rate. This is considered great for getting started with post-click optimization, it is mobile responsive, includes instablocks, boundless A/B testing, heatmaps and Conversion analytics.
• Core Monthly: this plan has a cost of $129 per month billed monthly and has the same characteristics of the Core Annual program. The sole difference is the payment program is monthly and the choice to use one or the other depends upon your budget and degree of commitment.
The programs for businesses also have a comparable classification as shown below:
• Enterprise Annual: the cost of the program is adapted according to your company’s needs, and is customized by an organization’s aim to scale high levels of traffic for their landing page. This program includes all the characteristics of the Core programs and additionally has global blocks, AMP landing pages, real-time cooperation, customer success manager and also enterprise-grade security.
• Business Monthly: as in the case of Core plans, the sole distinction between Enterprise programs is that the frequency of payment.
Pros of using Instapage
• Thanks to its simplicity and being really simple to use, as well as its numerous options concerning templates, Instapage is excellent both for those expert marketers and for those who are completely new in this area and that have very little experience. Regardless of your degree of experience in creating landing pages, Instapage’s simplicity makes it worth giving a try.
• Instapage is a system that is developed entirely online, that is, it doesn’t require installation on some of your devices to operate, which offers you much flexibility in where and how you choose to access it.
• It’s its own domain so that it doesn’t require separate hosting to publish the established landing page.
• Links with well-known and widely used platforms like Google Analytics.
Disadvantages of using Instapage
Like everything in life, Instapage also offers a not so Favorable side that must be taken into consideration when using the application. Here are the following
• There are still certain errors that happen in a few Sections of this platform, particularly when saving changes, because the use of specific web elements complicates this measure that may be a bit annoying.
• The fact that the free version is really limited forces You to opt for one of the paid versions, which have a somewhat large cost which might push some people off.
• For some people the platform’s ease can turn it Into something dull, particularly after a great deal of use. Category Landing Page
Whenever you agree with the price of your prospective plan, Instapage Is a Great option for creating landing pages for Your Company, Ones that are attractive to your visitors, and help guide users to performing The activities you desire — activities like learning more about your goods and Services, providing you with their information or buying what you must offer.