Intro Build A Landing Page In WordPress
If you venture into the world of selling your Products and services on the internet, you’ll want to develop a base of loyal customers and followers which help give visibility to your goods. Whether using social networking advertising, Pay per Click (PPC), content promotion or some other digital advertising plan which you consider appropriate for your business, it is crucial to have a landing page. Landing pages are the webpages on your site that users see , after they click on your advertising that attracts them to your website. Unlike what some might believe, the landing page is not the last goal of the marketing strategy, it is simply a step that you take users through to warm up them to purchasing what you are offering them. The real objective of a landing page needs to be to collect customer information, build awareness about your services and products, in addition to get visitors to do it like purchasing what you have to offer. Build A Landing Page In WordPress
What is Instapage?
Because of the necessity of landing pages to your Online advertising efforts, it is necessary to have resources that permit the creation of those pages quickly and easily. These tools are called landing page builders, and one of the most notable is Instapage. It’s a SAAS (software as a service) alternative that allows you to make a landing page at a professional and simple manner, without having to resort to contracting with a specialized company in the field to construct your landing page. It has a very simple interface which allows the consumer, both skilled and novice, to build superior landing pages in rather short periods of time. And as one of the major landing page creation tools, it’s extremely simple to find tutorials and guides that will help shorten learning times much further.
Characteristics Of the different plans
Instapage has a free version and several paid ones, which Can be bought by registering on the official website of the company (www.instapage.com), together with your email address. The free version is mostly a trial version which allows you to create your landing page using the Core plan options. It will only be busy for the next 14 days until it reaches 100 visits, whichever occurs first. This does not leave you with much choice other than to opt for one of the payments plans whose characteristics are under. It’s important to mention that there is a difference between plans for individuals and companies, each with its own characteristics and prices.
Within the group of plans for individuals Instapage has The following:
• Core Annual: this plan has a cost of $99 a month billed annually, which is 23% off monthly plan rate. This is deemed great for getting started with post-click optimization, so it’s mobile responsive, comprises instablocks, unlimited A/B testing, heatmaps and Conversion analytics.
• Core Monthly: this plan has a cost of $129 a month billed every month and has the same features of this Core Annual program. The sole difference is that the payment plan is monthly and the choice to use one or another depends on your budget and degree of commitment.
The programs for businesses also have a similar classification as shown below:
• Enterprise Annual: the price of the plan is adapted according to your company’s requirements, and is customized by an organization’s intent to scale at high levels of traffic to their landing page. This program includes all the features of the Core plans and also has global cubes, AMP landing pages, real-time cooperation, customer success manager and enterprise-grade security.
• Business Monthly: as in the example of Core plans, the sole distinction between Enterprise programs is that the frequency of payment.
Gains of using Instapage
• As a result of its simplicity and being really easy to use, in addition to its many choices concerning templates, Instapage is exceptional both for those expert marketers and for people who are completely new in this area and who have very little expertise. Regardless of your degree of experience in creating landing pages, Instapage’s simplicity alone makes it worth giving a try.
• Instapage is a system that’s developed completely online, in other words, it doesn’t require installation on any of your own devices to operate, which offers you much versatility in where and how you choose to access it.
• It’s its own domain so that it doesn’t call for separate hosting to publish the created landing page.
• Links with well known and widely used platforms like Google Analytics.
Cons of using Instapage
Like everything in life, Instapage also offers a not so Positive side that must be considered when using the program. Here are the following
• There are still certain errors that happen in several Segments of the platform, especially when saving varies, because the use of certain web components complicates this step which can be somewhat annoying.
• The truth is that the free version is so restricted forces You to opt for one of the paid versions, that have a somewhat high cost which might push some people off.
• For some people the platform’s simplicity can turn it Into something boring, especially after a lot of usage. Build A Landing Page In WordPress
Whenever you agree with the price of your potential plan, Instapage is an excellent option for creating landing pages to your business, Ones which are appealing to your customers, and help guide users to performing The actions you desire — actions such as learning more about your products and Services, supplying you with their information or purchasing what you have to offer.